FOR THE SECOND-LINE TREATMENT OF HER2-POSITIVE METASTATIC BREAST CANCER, A TARGETED TREATMENT THAT INCREASES PROGRESSION-FREE SURVIVAL RELATIVE TO TYKERB/TYVERB AND XELODA WOULD EARN SIMILAR PATIENT SHARE IN THE U.S. AND EUROPE

T-DM1 Will Become Decision Resources’ Proprietary Clinical Gold Standard for the Treatment of Second-Line HER2-Positive Metastatic Breast Cancer in 2013

February 1, 2010 Waltham, Mass. – Decision Resources, one of the world’s leading research and advisory firms for pharmaceutical and healthcare issues, finds that, for the second-line treatment of human epidermal growth factor receptor 2 (HER2)-positive metastatic breast cancer, a targeted treatment that increases the median progression-free survival relative to a regimen of GlaxoSmithKline/Nippon Kayaku’s Tykerb/Tyverb and Roche/Chugai’s Xeloda would earn similar patient share in the U.S. and Europe. Surveyed U.S. oncologists would prescribe such a therapy to 50 percent of their second-line HER2-positive metastatic breast cancer patients. Similarly, in Europe, such an agent would earn 40 percent patient share, according to surveyed European oncologists.

“While a drug’s effect on overall survival and progression-free survival are the attributes that most influence surveyed oncologists’ prescribing decisions for the second-line treatment of HER2-positive metastatic breast cancer, surveyed oncologists have realistic expectations for new therapies on these measures. As the HER2-positive segment of the breast cancer market is set to become more crowded with new agents such as Roche’s trastuzumab-DM1 (T-DM1), Pfizer’s neratinib and Roche/Chugai’s pertuzumab, all forecast to launch before 2018, uptake will rely on providing meaningful improvements in overall survival and progression-free survival,” stated Decision Resources Analyst Regina Jammen, M.S.

The new report entitled Metastatic HER2-Positive Breast Cancer: KOLs and Surveyed Oncologists Maintain Strong Enthusiasm for T-DM1 as an Important Second-Line Treatment for HER2-Positive Breast Cancer also finds that T-DM1 earns Decision Resources’ proprietary clinical gold standard status for the second-line treatment of HER2-positive metastatic breast cancer in 2013 and 2018, following its approval in 2011 for third-line treatment of HER2-positive metastatic breast cancer (2013 approval for second-line treatment). T-DM1 has competitive advantages in efficacy and safety relative to a regimen of Tykerb/Tyverb and Xeloda.

About the Report
Metastatic HER2-Positive Breast Cancer: KOLs and Surveyed Oncologists Maintain Strong Enthusiasm for T-DM1 as an Important Second-Line Treatment for HER2-Positive Breast Cancer is a DecisionBase 2010 report. DecisionBase 2010 is a decision-support tool that provides in-depth analysis of unmet need, physician expectations of new therapies and commercial dynamics to help pharmaceutical companies optimize their investments in drug development.

About Decision Resources
Decision Resources (www.decisionresources.com) is a world leader in market research publications, advisory services and consulting designed to help clients shape strategy, allocate resources and master their chosen markets. Decision Resources is a Decision Resources, Inc. company.

About Decision Resources, Inc.
Decision Resources, Inc. is a cohesive portfolio of companies that offers best-in-class, high-value information and insights on important sectors of the healthcare industry. Clients rely on this analysis and data to make informed decisions. Please visit Decision Resources, Inc. at www.DecisionResourcesInc.com.

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For more information, contact:


Christopher Comfort
Decision Resources, Inc.
781-296-2597
ccomfort@dresources.com
 

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