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Global Market Research
Brand Management
U.S. Market Research
Biz Development (Licensing)

 

 

Primary Market Research at a Multi-Client Price

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Physician & Payer Forum is the industry’s only syndicated primary market research product that includes insights from both physicians and HMO/PPO pharmacy directors to get a true sense of how both parties shape a market.

By understanding the viewpoints and prescribing habits of physicians and the perspectives of HMO/PPO pharmacy directors on the front lines of the healthcare industry, organizations can better prepare for key market events critical to their success. Physician & Payer Forum reports feature direct feedback from high volume prescribing primary care physicians and specialists, viewpoints from the managed care sector and insight into the impact of events on specific markets.  Each report gives you:

Dollar impact of survey results
Decision Resources’ analysts break down the key survey findings to reveal the financial “so what?” of the results.

Commercial context
Reports provide a thorough analysis of the business background necessary to understand the context of the research. It provides US prevalence/incidence, longitudinal sales trends, key disease targets, and a summary of attributes of key drugs for all relevant players.

Surveys with PPOs
As PPOs become more common in the managed care space, Decision Resources
now includes surveys with formulary directors from major PPOs as well as HMOs.

“Wildcard” report
Certain events in the coming year will have a profound impact on the industry and Decision Resources wants to be ready. For this reason, one of the Physician & Payer Forum reports will remain open until an event occurs that lends itself to analysis.